The 12 Mistakes of Christmas Outreach
The authors each have over 30 years experience with holistic church marketing and community outreach, working with churches and ministries across nearly 100 denominations, in every state and in many other countries. Drawing on that wide experience, they outline in this article what they’ve learned to be the 12 most common mistakes churches make in Christmas outreach.
They strongly believe any church that takes active steps to avoid these mistakes will dramatically increase the effectiveness of their outreach. Christmas outreach done in the way described here will positively impact every other facet of a church’s ministry, and many of the recommendations provide smarter ways to plan for the whole year.
